Course Overview

Course Overview

In this one-day* course, participants take part in practical discussions and hands-on exercises to explore how AI tools and techniques can enhance each stance of the Product Owner.

In addition to the traditional stances, the course introduces a new, essential stance focused on security and ethics — offering guidance on how to adopt AI responsibly, safely, and in alignment with your organisation’s values.

By the end of the course, you’ll gain the skills and confidence to use AI effectively in your product role — staying ahead in a fast-changing digital world.

The Product Owner of tomorrow doesn’t fear AI — they leverage it. This course ensures you’re ready to lead that future.

* When delivered in person, this course typically runs over two consecutive days. When delivered as a live virtual class, it may be split into shorter sessions over multiple days.

Who Should Attend

This course is ideal for product professionals across industries who want to integrate AI into their day-to-day work and stay ahead in an evolving digital landscape. It’s designed for:

• Product Owners who want to embed AI into their workflows and strengthen their Product Ownership capabilities

• Product Managers looking to harness AI for increased product value, innovation, and strategic impact

• Business Analysts aiming to use AI tools and techniques to enhance product discovery and validation

• Scrum Masters, Agile Coaches, and Leaders who want to better support their Product Owners and Scrum Teams — and learn how AI applies to their own roles as well

• Anyone working in a product-related role who wants to build confidence in using AI tools and apply them in meaningful, practical ways

• Whether you’re shaping the product strategy or enabling delivery, this course equips you with the AI essentials to lead with impact.

Learning Objectives

Students will learn how to use leading AI tools and craft effective prompts to generate meaningful, actionable outputs that directly support their product work.

By attending this course, participants will discover how to leverage AI to:

• • • Gain deeper insights into their target market

    • Create realistic user personas to better understand customer needs

    • Craft a compelling and focused product vision

    • Accelerate prototyping, testing, and iteration

    • Automate and delegate routine, time-consuming tasks

    • Improve collaboration with team members and stakeholders

    • Streamline daily product management activities — and much more